Who even AM I

I was born in Copenhagen but creatively raised in London - before boomeranging back after 10 years. In that time, I’ve been called passionate and brilliantly creative but I was also wished dead in Weekendavisen by a famous Danish poet for a car campaign I made.

As a Creative Director and copywriter, I’ve worked on everything from Sky, Nintendo, and Opel to Arla, Novo Nordisk, and O2. I’ve helped launch IKEA Green Energy, promoting VELUX Healthy Homes, and supporting climate tech like Paebbl.

I’m proud of the work that made it out but even prouder of the ideas that didn’t. Here’s to the glam rock jingle for an ice cream brand, the tale of a toothless vampire, and those demonic sheep that still haunt the dreams of heating installers. One day.