The Conference of nonsense
The Challenge: A lot of clients were requesting content concepts around COP28. The more concept we produced, the more we were baffled by the fact a climate conference with the one goal of phasing out fossil fuels was held in the capital of fossil fuels. We felt we needed to do something to shine a light on the bizarre event.
The Solution: We sat down and imagined what conference locations would be more shocking than COP28 and the craziest thing. We couldn’t, so we shared our suggestions to prove a point and nothing was as strange as COP in Dubai.